Category: Marketing
Marketing Via Your Email Signature
Email marketers love a good call to action; email blasts aren't released to the audience without a beautifully crafted reason to take the next step. But how often do you give a second thought to the one in your everyday emails?
7 Tips for Proofing Your Own Copy
Ideally you get someone else to check your copy before it goes public. A colleague with a fresh pair of eyes can spot errors you've missed. This is because you're so familiar with the text that you see what you think you're written rather than the reality.
Is Email Marketing dying?
The rumours have been circulating for some time now that email marketing is on its last legs with the grim reaper hovering nearby. So is it worth putting concerted time and effort into email marketing or is this digital channel facing extinction?
Don't be a Twit on Twitter
Follow these tips for optimising your character count and harnessing your hashtags.